The Great Reset Series
I led the visual concept and design for Glenn Beck’s The Great Reset series, crafting bold, cinematic covers that reflect the gravity and urgency of the subject matter. Each book tackles global authoritarian trends, digital control, and the erosion of individual freedoms, so the visual language had to communicate power, fear, and resistance—all while standing out on a crowded shelf.
The first book in the series introduces the idea of a coordinated push toward global governance and centralized control. The cover design features stark red-and-black duotones, with intense portraits of Joe Biden, Klaus Schwab, and George Soros layered over a fragmented American flag. The design suggests surveillance, ideology, and the tension between nationalism and globalism. The custom “GREAT RESET” wordmark integrates a stylized globe as a target, becoming the central icon for the entire series. Typography is bold and authoritative, echoing wartime propaganda posters.
The follow-up cover visualizes the consequences of ignoring the warnings laid out in the first book. Here, Schwab, Biden, and Gates appear in ominous uniforms, set against a crumbling digital dystopia. The silhouettes of a controlled population walk toward a glowing red horizon, symbolizing the loss of autonomy and rise of technocratic systems. A faint global symbol looms behind the figures, reinforcing themes of control from above. The art direction feels like a hybrid of sci-fi thriller and political warning, perfectly aligned with the book’s subtitle: Uncovering the Great Reset’s Terrifying Next Phase.
Branded animation
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